State

One of America’s fastest growing companies, 70-year-old State Collection Service, Inc. embarked on a rebranding effort to more effectively communicate what has enabled them to flourish. Advising the executive team to shorten the company’s name to State, we collaboratively developed the tag line, The Voice of Patient engagement, to capitalize on the empathetic manner it uses with customers. As an extension of the tag line, we created the speech bubble as the company’s new brand identity.

©2018 CODA Brand

state

One of America’s fastest growing companies, 70-year-old State Collection Service, Inc. embarked on a rebranding effort to more effectively communicate what has enabled them to flourish. Advising the executive team to shorten the company’s name from to State, we collaboratively developed the tag line, The Voice of Patient Engagement, to capitalize on the empathetic manner it uses with customers. As an extension of the tag line, we created the speech bubble as the company’s new brand identity.

©2018 CODA Brand​

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